Bedtime Stories Project
Bedtime Stories Project In The News [Updated 5/14/10]
The media (both social and traditional) is chattering about The Bedtime Stories Project!. Here is a rundown of some of the articles that have been published: A great story from Louis Llovio at the Richmond Times-Dispatch: Henrico County business hopes for White-hot results The idea behind the project is to encourage children to get the [...]
SleepBetter.org Launches The Bedtime Stories Project
On the heels of a just-released national survey of parents that found that many young kids prefer bedtime stories that mom and dad make up themselves – beating out such classics as “Goodnight Moon” and “Green Eggs and Ham” – Carpenter Co. and www.sleepbetter.org are launching a national search for the best original bedtime tale. [...]
“Goodnight Moon” America’s Favorite Bedtime Story
Despite rooms filled with all manner of electronic distractions – from TVs and video games to computer-based fantasy worlds – almost half of the nation’s children age 7 or younger most often opt for a bedtime story before turning in for the night. And what is America’s all-time favorite bedtime story? According to a national [...]
Compare Your Zzzz Score to Betty White’s
You may have noticed the large graphic with the picture of Betty White on the front page of SleepBetter.org. If you haven’t, be sure to read the announcement to which it links — that Betty White is partnering with SleepBetter this spring and summer. She’ll be working with us on a great project (details coming [...]
The Media is Talking about SleepBetter and Betty White
In the few days since we made our announcement about Betty White partnering with SleepBetter.org this spring, we’ve noticed a number of media outlets talking about it. Here’s a roundup: The Richmond Times-Dispatch, in our hometown of Richmond, Virginia, included SleepBetter in their Monday Biz Buzz column… TV legend Betty White will be the face [...]
Up Next for Betty White: Helping You Get a Better Night’s Sleep
Emmy Award-Winning Actress to Partner with Carpenter Co. and SleepBetter.org to Encourage Better Sleep for America’s Families RICHMOND, Va., April 7, 2010 – As part of its ongoing efforts to bring attention to the benefits of getting a quality night’s sleep, Carpenter Co. is teaming up with Emmy Award-winning actress Betty White for a late-spring [...]